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Investing in People
2:46 with Paul BoagPeople need an opportunity to socialize, train, and recuperate after hard work. Investing in people can result in an improvement in work and better morale for your company.
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One of the most important things when running a lifestyle
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business is to invest in your people.
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Now when I say your people, I'm not just referring to your employees,
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I'm referring to you as well.
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It's just as important to invest in yourself as it is to people you take home.
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If you do have a team, socialize with that team. Build a team spirit.
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You need to be a group of people that come together and do fun stuff together.
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It shouldn't be all work all the time.
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Otherwise, you're going to drive each other mad before too long.
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If you're by yourself, I encourage you to get out and meet people.
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It can be a very lonely and isolating experience running your own business
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and it's so important to hang out with people
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that are in the same situation as you.
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So I encourage you to go and meet up, conferences
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all those kinds of things, any opportunity to hang out
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with other freelancers and web designers.
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You need to be interacting with other people that are working on the web
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and you certainly need to grab every opportunity that's available.
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Another really important part is to invest in yourself through training.
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Now you already know this. You see in here, watching this video right now.
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Of course you know that training is important
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but you also need to make sure that all your other
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members of staff have the opportunity as well.
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I'm also sorry to break it to you that watching
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Treehouse videos isn't enough by itself.
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There are other things you can do as well.
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You can attend conferences.That's great.
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What about reading some books?
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The most important thing is to set aside time to learn and experiment.
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For example, I know of many web designers that set
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aside a day or week for personal projects.
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An opportunity to try out new things and all the stuff
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that you're learning on courses like this.
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Training is important but so as time to recuperate.
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We push ourselves too hard as business owners.
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Keep working hours under control.
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I know a lot of you love your job, you love playing with the web,
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you love technology, you're a geek at heart
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but that doesn't mean it's healthy or good for you to be working long hours.
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You need to have generous holidays.
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You need to have interest beyond the web.
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Yes. There are things like real life too. Get out there. Do other stuff.
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Christmas for example. Consider closing down over Christmas.
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Nothing ever happens anyway.
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No work gets done between Christmas and New Year.
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So why bother working?
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Have a life beyond web design.
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It will improve the quality of your work and I'll tell you something else,
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they'll win you more business.
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