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Let's recap what we've learned about basic marketing activities for early stage companies.
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Inbound marketing focuses on creating
quality content that
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pulls people toward your company and
product, where they naturally want to be.
0:02
By aligning the content you publish with
your customer's interests, you naturally
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attract inbound traffic that you can then
convert, close, and delight over time.
0:13
Acquisition strategies through inbound
marketing can be
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broken down into the following sections.
0:22
[SOUND] Content marketing, through
activities like blogging or podcasting.
0:24
[SOUND] Social media, where our goals are
to share great content that provides
0:29
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