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Introduction to Interviewing Users
2:58 with Tomer SharonInterviewing users or potential users is one of the most useful techniques to gain insights about people and their needs.
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Interviewing users or potential users, is
one of the most useful techniques for
0:00
gaining insights about people and their
needs.
0:00
An interview is a method for gathering
information, through direct dialogue.
0:03
Through this dialogue, product teams can
capture feelings, desires, struggles,
0:08
delights, and opinions of their audience
and potential audience.
0:13
The primary benefits of interviewing users
are, direct contact.
0:19
Interviewers interact with interviewees,
in person without using any tool,
0:24
service, or product to bypass direct
communication.
0:28
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